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Email Marketing | Marketing homework help

  1. Why is the right to privacy important?
  2. The three-digit number above the signature panel on the back of the credit card is referred to as CCV or CCV2. Indicate whether the statement is true or false.
  3. What is lifecycle email marketing?
  4. What is the acronym for the set of requirements designed to ensure that all companies that process, store, or transmit credit card information maintain a secure environment?





e) None of the above

When a cookie is created during a website visit, it is stored:

A) on the website’s server.

B) on the hard drive of the visitor’s computer.

C) on the ISP’s servers.

D) in the browser’s application settings.

E) nowhere, because they are only used during a visit and are discarded once a visitor leaves the Web site.

All of the following are technical solutions to protecting user privacy except:

A) e-mail encryption.

B) anonymous surfing.

C) anonymous email.

D) preventing client computers from accepting cookies.

E) data use policies.

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